Hand over the burden of decision making, the pressure to manage your own life, and the tyrannical emptiness and boredom that comes from fighting the need to submit. Hand it over to a true Goddess, and let me take control.
A good Mistress knows that it is not about being the bitchiest, or the sexiest, or the cruelest - it is about knowing how to take a human being with free will, and turn them into a willing and eager slave.